Plan your Research Design

Research design is a plan to answer your research question. Research methodology is the specific procedures or techniques used to identify/collect, select, process, and analyze information about a topic. Research methods are strategies used to implement the research design.

This section provides an overview of the several different types of research designs categorized into three main types-quantitative, qualitative and mixed-methods.  

Choosing the appropriate research design

Research design is a plan for your entire research process that defines the research topic, purpose and scope as well as the type of study best suited to answer your research question. It also incorporates the most suited research methods and procedures.

Define your research question

Determine the nature of the data

Consider time and resources

Consider ethical and practical feasibility

Types of Research Designs

In primary care research, several research designs are commonly used to address diverse clinical and community health questions. These designs can be broadly categorized into quantitativequalitative, and mixed-methods approaches.

Research Design Overview

Click on the links below to explore each topic

Other types of scholarship

These research designs can be used for other scholarly activities beyond research.

Quality Improvement

  • Presentation: QI in Primary Care — When, how, and how is it different from research? by Drs. Dale Guenter and Kathryn Cottrell [Video | Slides]

Implementation and Evaluation

  • Presentation: Implementation Science in Family Medicine by Drs. Henry Siu and Dee Mangin [Video]
  • Presentation: Exploring Evaluation by Ms. Rachel Harris [Slides]
  • Presentation: Implementation Science & its Applications in Primary Care by Dr. Jennifer Salerno, Ms. Jessica Gaber and VIP Research Lab. [Slides | Video]


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For support, feedback, or to suggest a resource, email pcrc@mcmaster.ca